Mortified bosses of a Japanese department store were forced into a grovelling apology after plastering their windows with signs boasting a 'F***in' Sale'.
The Galerie shop in Osaka hung giant red signs emblazoned with the term all over their window display - as well as throughout the shop - to emphasise just how good they thought their January sale was.
The unfortunate slogan was meant to be a pun on fukubukuro - or 'lucky bags' - relating to the Japanese New Year retail custom of selling off discounted unwanted stock from the previous year in big grab bags.
Obviously, the pun was lost on English-speaking visitors to the store, and while most were amused by the unsubtle example of the language barrier, others complained.
(Daily Mail)
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