More and more supermarkets and other retail stores are beginning sales campaigns for seasonal items several months ahead of time, a move that observers attribute to competition with Internet shopping mall sites.
Mother's Day falls on May 13 this year, but sales campaigns for Mother's Day presents have already begun at major supermarkets.
The Daiei supermarket chain started accepting reservations for Mother's Day gifts on Feb. 9, a day earlier than last year. Reservations made by April 26 will qualify buyers for discounts of 6 percent to 21 percent for 12 different items. Some items are limited to early reservations. (Yomiuri)
↧